1. Product Popularity & Sales Velocity
- Units Sold Over Time:
- Sell-Through Rate:
- Best & Worst Sellers:
- Sell-Through Rate:
Insight:
KAKOBUY: How to Track SKU Performance Over Time
2026-01-31
Leverage Data-Driven Insights for Smarter Inventory Management
In the competitive world of e-commerce and retail, understanding the detailed performance of each Stock Keeping Unit (SKU) is crucial for profitability and customer satisfaction. KAKOBUY's integrated spreadsheet method provides a clear, customizable framework to monitor key metrics, transforming raw data into actionable intelligence for smarter purchasing decisions.
Key Performance Indicators (KPIs) to Monitor
Our foundational spreadsheet template is built around three critical pillars of product performance:
2. Customer Return Rates
- Return Quantity & Rate:
- Return Reasons:
- Impact on Net Revenue:
- Return Reasons:
Insight:
3. Shipping & Fulfillment Delays
- Supplier Lead Time:
- Carrier Delays:
- In-Stock Rate:
- Carrier Delays:
Insight:
Building Your Performance Tracking Spreadsheet
A simple yet powerful monthly tracking template can be structured as follows:
| SKU Code | Product Name | Units Sold | Return Rate | Avg. Lead Time (Days) | Stock-Out Days | Performance Score* | Action |
|---|---|---|---|---|---|---|---|
| KB2024-TS01 | Organic Cotton T-Shirt | 320 | 2% | 10 | 2 | Excellent | Increase Order Qty |
| KB2024-SN02 | Running Sneakers | 150 | 15% | 25 | 5 | Needs Review | Investigate Returns |
| KB2024-BL03 | Insulated Water Bottle | 95 | 5% | 45 | 12 | Poor | Find New Supplier |
*Performance Score: A composite rating based on your weighted KPIs.
Turning Data into Smarter Purchasing Decisions
By consistently updating and reviewing your spreadsheet, you can implement a dynamic purchasing strategy:
- Optimize Inventory Allocation:
- Forecast Accurately:
- Improve Supplier Relations:
- Enhance Customer Experience:
- Forecast Accurately: